My Tip of the Week: Use Email for Your PTO or PTA
I've been getting a lot of questions lately about Facebook and Twitter for PTOs and PTAs. While they're both fine, I actually think email remains the current best communication tool for parent groups.
I've
e be
e been getting a lot of questions lately about Facebook and Twitter for PTOs and PTAs. While they're both fine, I actually think email remains the current best communication tool for parent groups.
Has your group made email a core tool yet? And do you have a good system for it? If not, you're missing out on a cheaper, quicker, and more effective alternative to the traditional print flyer system. Parents prefer it, and it's way easier on your volunteers (and teachers). And that's a pretty good combination.
To help with the process, we've actually created a free tool called Parent Express Email for PTOs and PTAs to manage email addresses and easily send out good-looking, effective emails to school parents. Give it a look for your group.
Whether you use Parent Express Email or another tool, you really ought to be on the email train in 2011. The key is to make it work for the long term for all your parents and volunteers. Using one mom's Outlook Express account just isn't the way to go anymore.
Two links for you:
Has your group made email a core tool yet? And do you have a good system for it? If not, you're missing out on a cheaper, quicker, and more effective alternative to the traditional print flyer system. Parents prefer it, and it's way easier on your volunteers (and teachers). And that's a pretty good combination.
To help with the process, we've actually created a free tool called Parent Express Email for PTOs and PTAs to manage email addresses and easily send out good-looking, effective emails to school parents. Give it a look for your group.
Whether you use Parent Express Email or another tool, you really ought to be on the email train in 2011. The key is to make it work for the long term for all your parents and volunteers. Using one mom's Outlook Express account just isn't the way to go anymore.
Two links for you:
- Our feature on group email communication tips for PTOs and PTAs
- That link again for PEX: ptotoday.com/parentexpress
