Can Your PTO Fundraise Too Much?
I co
ompl
ompletely understand the temptation for parent groups to fundraise all the time. We all want to do as much as we can for our school and our kids. And we hate to turn down offers of help or opportunities to bring in dollars for our school.
But for a variety of reasons you absolutely can fundraise too much. As a leader, you need to help your group resist the temptation.
Here's my full column on the issue.
The biggest problem with fundraising too much is that it actually reduces your fundraising effectiveness. Yes, you can raise less money by trying to raise more money. The key is to have fewer fundraisers but run those few really, really well.
Too much fundraising also chases away your best volunteers. Very few parents are sitting home dying to hit up their friends for money. If that's the main function of your group, then many parents will shy away.
We have many resources on this topic. Check these out:
30 Tips for a Winning Sales Fundraiser
Save Your Sagging Fundraiser
Ideas for Great Fundraisers
But for a variety of reasons you absolutely can fundraise too much. As a leader, you need to help your group resist the temptation.
Here's my full column on the issue.
The biggest problem with fundraising too much is that it actually reduces your fundraising effectiveness. Yes, you can raise less money by trying to raise more money. The key is to have fewer fundraisers but run those few really, really well.
Too much fundraising also chases away your best volunteers. Very few parents are sitting home dying to hit up their friends for money. If that's the main function of your group, then many parents will shy away.
We have many resources on this topic. Check these out:
30 Tips for a Winning Sales Fundraiser
Save Your Sagging Fundraiser
Ideas for Great Fundraisers
